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January 13, 2009

Jerome’s Furniture Celebrates 55 Years in San Diego
Company demonstrates family legacy, consumer loyalty and bright future

SAN DIEGO, CA — Family-owned and operated, Jerome’s Furniture is proud to celebrate its 55th year in business since its founding in 1954 by Jim and Esther Navarra. The award-winning company has been continually recognized for its achievements in furniture retail and business leadership, its everyday low prices, friendly customer service and wide selection of products exclusively for San Diego consumers. The Jerome’s brand is a well-known installation within San Diego’s business landscape and the third generation of the family business continues to serve in leadership roles to further position the company for a strong future.

Jerome’s dominance in the San Diego furniture market is demonstrated by its magnitude and customer appeal throughout the County. With a fleet of over 30 delivery trucks providing ‘same-day delivery’, the company is a mainstay in the marketplace. Led by President and CEO Lee Goodman, along with the guidance of a Board of Directors including Chairman Jerry Navarra and members of the Navarra family, Jerome’s stands out as a multi-million dollar business employing 380 people with six locations across San Diego County. For a company that once celebrated benchmarks of $20,000 in gross revenues in a given day in the 1970s, it now has noted benchmarks in excess of a half a million dollars in a single day.

Key attributes to the company’s growth in the furniture retail business over the decades include: an investment and focus on the San Diego marketplace; a highly-developed business model focused on providing value; a smart technology-driven infrastructure that provides exceptional cost-efficiencies and expedited deliveries; and a consistent dedication to customer satisfaction. Jerome’s knows that it’s in the ‘relationship business’ and boasts exceptional relationships with its manufacturers, loyal and new customers, and dedicated employees to mark its success in reaching this milestone 55th anniversary year.

Jerome’s sells furniture for the home and home office, as well as mattresses and decorative accessories representing a wide array of top brands including Sleep Therapy, Simmons Beautyrest, Ashley Furniture, Sweda, Vera Wang, Hamilton & Spill, Kathy Ireland Furniture and more.

“We’re thankful for the generations of families who have made Jerome’s part of their home to bring us to this celebratory anniversary year,” said Jerry Navarra, chairman of Jerome’s. “Over 55 years, Jerome’s has maintained an unwavering commitment to provide the best furniture buying experience for San Diegans.”

Jerome’s is launching its 55-year anniversary with a series of special events to showcase the interior design expertise and services; charitable giving; and celebration of San Diego’s well-known ‘Best Seat’ promotions. Throughout the year, locals will get to know their familiar Jerome’s brand in a new light with the launch of new programs designed to provide customers with the latest trends in interior design combined with tried and true design philosophies that have withstood the test of time. Every winner of the ‘Best Seat at Petco Park’ and ‘Best Seat at the Q’ at Qualcomm Stadium for the baseball and football seasons will also participate in Jerome’s anniversary celebration with additional, exclusive special touches to their experience.

“This celebratory year, Jerome’s is working even more aggressively to provide the best value to its customers during these challenging economic times,” said Lee Goodman, president and CEO of Jerome’s. “Our design team and buyers are working closely to ensure our products reflect the latest styles and trends that have staying power and we’re excited to launch new programs this year that will bring greater appeal.”

Jerome’s equity in the community is one of the cornerstones to what has built its trust with San Diegans over the years. Local households know Jerry Navarra as a trusted spokesperson for the company, supporting Jerome’s mission to be an easy place for individuals and families to shop while knowing they are getting value. With charitable giving at the core of Jerome’s business values, the company donates time and funds to various non-profits including Business Link at USD; Cox Kids Foundation; San Diego Food Bank; San Diego Women’s Foundation; South Bay Community Services; YWCA’s Becky’s House; countless sports and education programs throughout the County; and more.

Recognized as a trusted and award-winning company, most recently, Jerome’s earned the San Diego National Bank Founders Award at the San Diego Business Journal’s 2008 Family-Owned & Closely-Held Business Awards Ceremony; was crowned ‘Retailer of the Year’ in 2008 by Western Home Furnishings Association (WHFA); and earned the Torch Award from the San Diego Better Business Bureau in 2006.

About Jerome’s
Founded in 1954, Jerome's Furniture is a family owned and operated business headquartered in San Diego, Calif. with five showroom and six clearance centers located across the county and an e-commerce website providing avenues for consumers to enjoy furniture buying. Regarded fondly by generations of families in San Diego, Jerome’s is known as the best furniture retailer for value (“Jerry’s Price”) and a wide selection of products. Recognized as the 2008 Retailer of the Year by the Western Home Furnishings Association (WHFA) and Honoree of the San Diego National Bank Founders Award along with numerous business recognitions as the best furniture store, customers know they can count on Jerome’s to make it easy to shop for furniture with service support including interior design, same day delivery and financing. More information can be found by visiting http://www.jeromes.com/.

Jerome’s Locations: